The Science of “Sap Based” Hydration
The Birch Juice Cleanser solves the problem of “Post Wash Dehydration.” While water based cleansers can evaporate and take skin moisture with them, Silver Birch Sap creates a biological bond with the skin:
The Power of Birch Sap: Sourced from the high altitude forests of Inje, Silver Birch Sap is incredibly rich in NMF (Natural Moisturizing Factors). It helps the skin maintain its water to oil ratio even under the friction of washing.
The “Vita HA” Synergy: By combining Vitamin C and Hyaluronic Acid, the cleanser doesn’t just clean; it brightens the skin tone and “plumps” the skin cells, preventing the hollow, dull look of dehydrated skin.
Key Ingredients & Benefits:
Silver Birch Sap: Provides intensive hydration and minerals that strengthen the skin barrier.
Vita Hyaluronic Acid: A specialized form of HA that delivers deep moisture while brightening the complexion.
Coconut Derived Surfactants: Provide a deep, effective cleanse without the harshness of sulfates (SLS/SLES).
Artemisia (Mugwort) & Chamomile Oil: Natural botanicals that soothe redness and provide a calming, spa like scent.
Ascorbic Acid (Vitamin C): Improves skin radiance and protects against oxidative stress.
Why Your Customers Will Love It:
The “Water Gel” Texture: It starts as a refreshing clear gel and transforms into a soft, silky foam that rinses away easily without any “filmy” residue.
Perfect pH 5.0–6.0: Keeps the skin’s acid mantle healthy, making it an excellent choice for those prone to breakouts or sensitivity.
Non Stripping Results: The skin feels “plump” and hydrated immediately after toweling off—a rare quality in a foaming cleanser.
Gentle Fragrance: Contains no artificial perfumes; the light, refreshing scent comes naturally from plant derived extracts.
How to Use:
Lather: Dispense a small amount onto wet palms and work into a gentle lather.
Cleanse: Massage onto the face in upward circular motions, focusing on areas with excess oil or sweat.
Rinse: Wash away with lukewarm water.
Pro Tip (The “Hydration Layering” Start): Because this cleanser leaves the skin so receptive to moisture, apply your Birch Juice Moisturizing Toner while your skin is still slightly damp. This “wet on wet” application locks in the Birch Sap nutrients for a 24 hour dewy glow.
Technical Specs:
Feature Detail
Main Actives Birch Sap + Hyaluronic Acid + Mugwort
pH Level 5.0 ~ 6.0 (Optimally Acidic)
Texture Soft, Hydrating Water Gel Foam
Volume 150ml (Easy Squeeze Tube)
![[round lab] birch juice moisturizing cleanser 150ml](https://mediluxe.co.ke/wp-content/uploads/2026/02/ROUND-LAB-BIRCH-JUICE-MOISTURIZING-SUNSCREEN-50ML-SPF-50-PA.webp)
![[round lab] birch juice moisturizing cleanser 150ml](https://mediluxe.co.ke/wp-content/uploads/2026/02/ROUND-LAB-BIRCH-JUICE-MOISTURIZING-SUNSCREEN-50ML-SPF-50-PA-300x300.webp)
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